Founder and Managing Director
Global product innovator and strategist. Served as product director and design director in leading global companies for years. Expert in introducing, implementing and enhancing globalized and localized product strategies and offerings. Led international product innovation teams reveal problems users are facing, apply viable technologies in target cost range, adopt solution sets into fascinate design. Delivered over 200 successful products for TOTO, MASCO, TCL’s global and local markets. An $80M+ annual sales portfolio.
INTELLECTUAL PROPERTY. ENTERTAINMENT: Complex new media and technology agreements, joint venture and merger of international entertainment companies, Content production, acquisition, and distribution deals, Motion pictures, television, radio and new media transactions.
Taikkun is the founder and Managing Director of Diwudada Inc and Diwudada product design studio where he is responsible for the overall strategic direction of the firm, human centered design and business development. His passion is for building truly great products and teams, helping develop innovation strategies and driving growth for clients and brands. Experienced in product design, mobile apps and games, proven track record to run all aspects of app publishing, including business design, human centered design, design consulting, product localization, marketing, user acquisition, mobile advertising, monetization.
Simon is partner of Diwudada and CEO of marketing consultancy syENGAGE, and a coauthor of the book “Social Media MBA”.He's been a speaker, consultant and writer for over ten years, helping people see the new world of marketing and communications. Simon has spoken at conferences across the Asia Pacific Region, and been a regular presence in business magazines, TV and radio as a contributor and commentator.Simon has seen first hand the implications of social media for business, both inside and outside the organisation. He is leading syENGAGE to prepare New Zealand exporters to take on the challenge of reaching a Chinese audience that is highly engaged with digital and online channels.Simon believes the most important thing about 21st century marketing is not the technology, but the people.
Financial Data Analyst
Mingda Xu is graduate from Lingnan College of Sun Yat-sen University, obtained a master degree in finance. Before graduation, Mr. Xu began to engage in venture capital market and he has accumulated great experience during the finance and IPO projects of Chinese internet companies. In addition, Mr. Xu has great knowledge of the capital market of mainland China, Hong Kong and America and has rich experience in the internationalization of Chinese domestic internet products. Mr. Xu also serves as Lingnan University Alumni Association.
Premium Product Designer
With years of experience in collaboration with exclusive luxury brands, such as Piaget, MB&F, Maurice Lacroix, Baccarat, Bernardaud, Audemars Piguet…Xin uses his vision, taste and comprehension to add value to product creation, brand strategies, and client experience enhancement.
Prior to joining Diwudada Inc, Billy is an expert in Drifting as well as the first Chinese Motor Culture Advocator. He's been partner with Audi, Mercedez, Volvo, Volswagen,Mazda, Hyundai in helping them to and improve motor sales business and culture in mainland China.
Stacey applies best practices, quality, and control focus to Diwudada Inc. From investing her time heavily with tech start-ups, she is able to seek efficiency of business processes and provide valuable management insight to ensure successful fiscal performance.
Diwudada (pronounced “dee-woo-da-da”) is an innovation consulting and product design firm based in Sunnyvale, California. Diwudada provides customised market, consumer research and business design to answer your toughest questions and drive smarter decisions. Its stated mission is to "enact visions for a sustainable future" through new platforms for cooperation and knowledge-sharing, particularly between developed countries and emerging markets.
Diwudada takes a human-centered, design-based approach to helping organizations in the public and private sectors innovate and grow. Our team’s experience includes human centered design, business design, education design, market research and more. Diwudada specializes in mobile application innovation and mobile games development, creative and cultural branding, product design, human centered design & research, Localization Services (Chinese, French, German) and Internationalization.We also work closely with the team of more than 40 researchers and data analysts at our sister serviceChina Confidential.
Reports are based on:
Reviews of public domain information and third party databases
Government regulatory announcements and statistics
Surveys and data from the 61 proprietary economic indices compiled by our sister service China Confidential
We typically sign non-disclosure agreements with our clients; please contact us if you’d like to know more about our services and discuss how we can you help make better decisions about your business in China.
Eitan Zohar specializes in Branding, Identity Design, and Editorial design. His background in social impact design has led him to work with a broad range of enterprises in Canada and beyond, including businesses, charities and global NGO’s. His approach to design is grounded in successful collaboration with clients and colleagues developed through his studies and international work experience. Both Eitan’s studies and travels allow him to bring a diverse outlook and a distinctive perspective to design challenges.